Ready to BE KNOWN for your brand and business? Need help become an authority in your industry? Wish your dream clients would just TRUST you? Sometimes we need to plan a branding session to remember who the “F” we are! This Branding Series was curated just for you!
If you’re considering booking a brand session, getting in front of the camera is the fast pass to reaching those big business goals. After Amplify Your Weddings was such a hit, I wanted to offer a whole new series for small business owners! This Branding Series will walk you through every step of the way from planning, strategizing, refining your offers, styling, posing, polishing your website, updating your SEO, collaborating with brands to build brand awareness, marking with Pinterest and so much more!
I have the honor of introducing you to my business besties, industry leaders and real life mentors. I’m truly impressed with this line up and I’m so freakin’ excited for you to hear the stories, lessons, and encouragement from all of the guest speakers from this series! Some are long time lifers I’ve known since the beginning of photographing weddings, some are new Arizona besties that I couldn’t imagine life and business without and others are social media besties that I’ve connected with and grown a friendship with, but have yet to hug in person yet! Every single one of these episodes will feel like a coaching call. I cut through the fluff and get right to the juicy questions.
I tried to create a timeline for you with each episode, although you’re absolutely welcome to bounce to any episode that’s calling your name! To keep things organized I tried to interview everyone in order from considering a branding session, thinking about the location, making a game plan and everything to do after your brand session to make the most of your investment. I’m so PROUD of this series and eager to get these episodes in your ear for your next hot girl walk, road trip or editing day!
To keep things organized these episodes lets break them down to three sections, Planning, Producing and Promoting. Some of these tops are interchangeable and flexible throughout your branding journey. But helps to break it down!
150: Building Authority With A Brand Session – This episode is a great ice breaker to the series! Are you ready to give your business a boost? This episode is the kickoff for my brand new series, The Branding Experience: Book More Clients with Better Branding by Simply Being Yourself. In this episode, I’m sharing why a branding shoot is key to building your authority. This is the perfect START HERE episode for the series!
151: Creating Your Brand Story with Lean Lee – Do you need a brand storming session? In this episode, I have the honor of introducing you to brand photographer and strategist Lena Lee. We’re chatting all about developing your brand strategy, incorporating your values into your brand, and leveling up your business. Before you start dreaming about your photos, style and locations it’s important to have a game plan with your brand story and the experiences you’re excited to share with clients.
152: Styling For Your Brand Photo Shoot with Risa Kostis – What are you wearing to your branding session? This episode, I have the honor of introducing you to stylist Risa Kostis. We’re chatting all about establishing a professional brand through style, how you have more to wear than you think. Plus Risa’s must-have pieces for business owners. This one’s perfect once you book your session and you can start digging outfits out of your closet and start shopping!
153: Six Figure Launch with Felicia Romero – Can a brand shoot lead to elevated success in your business? In this episode, I have the honor of introducing you to Felicia Romero, a business mentor and long-time client! We’re diving into how powerful branding can launch your business to new heights, why it’s important to get your next branding session on the calendar, plus Felicia’s roadmap to six-figure success. I highly encourage you to listen to this episode as you begin planning your branding session to refine your offers, feel elevated and worthy of a successful brand!
154: 11 Images Every Branding Session Needs with Maddie Peschong – Are you feeling prepared and ready for your next brand session? In this episode, I have the honor of introducing you to personal brand photographer and business coach Maddie Peschong. We’re diving into the eleven must-have images that every brand session needs, plus Maddie’s tips for preparing for a shoot and making a transition in your business. This a GOOD one to help make your shot list and maximize your next branding photoshoot!
155: Finding The Best Locations For Your Brand Session – What’s your vibe? Let me help you prepare for your next branding shoot! In this episode, I’m continuing my series all about branding, and diving into what all to consider as you plan your next shoot. I’m sharing my tips on finding and securing your location, the pros of different location types, plus the logistics and potential troubleshooting considerations. Are you envisioning your toes in the sand? See yourself in an elevated studio? Need your boots and cowboy hat? Feel more at ease with a lifestyle vibe in your own home? There are so many visions and ideas, but finding a location for your next brand session doesn’t have to be hard! Airbnb, Peerspace and local studios work wonders, but they’re not the only locations I source for branding. This is one to add to your playlist and reference for future shoots!
156: BTS with Branding Photographers Meg Marie + Tara Dunn – Want the inside scoop from not one, not two, but THREE branding photographers? In this episode, I’m continuing my series all about branding, and honored to introduce you to brand photographers Meg Marie and Tara Dunn. We’re giving you a behind the scenes look into branding sessions, plus the inside scoop on the planning process, maximizing your next shoot, styling, and more. Take a seat and grab your notebook! This is a good one to add to your playlist right before your next brand shoot so you’ll feel prepared and ready!
157: Sharing Your Client Experience To Create Authority Online – How can you include your clients in your brand shoot? In this episode, I’m continuing my series all about branding, and sharing how to capture the behind the scenes of your client experience. Plus, I’m diving into the logistics of getting your clients involved and the impact that it can have on building your brand authority. If you want your dream clients to trust you, you need to SHOW them how they can see themselves in your photos, marketing and social media. Let’s create FOMO together!
158: Web Design + Branding with Alex Collier – Are you ready to invest in your website? In this episode I’m introducing you to brand and web designer Alex Collier. Alex is sharing the importance of leveraging your website, plus the power of good copy and expressing your brand through visuals. Tune in to learn how to make portfolios that convert, drive traffic to your website, update your website with your branding photos and creating a recognizable brand.
159: SEO Strategies with Sara Dunn – How can you use SEO to boost your brand? In this episode, I’m chatting with SEO specialist Sara Dunn and she’ll blow your mind with SEO strategies. Sara is sharing her tips for optimizing your website, ranking on top search engines, and maximizing the impact of your next branding session in your SEO strategy. Get started with one of her signature offers RANK FOR REVENUE to help your business rise to the top of Google and search engines for dream clients that are literally searching for you!
160: Pinterest Strategies With Your Brand Images with Jen Vazquez – Are you ready to maximize your online presence with Pinterest? In this episode, I have the honor of introducing you AGAIN to Pinterest expert Jen Vazquez. This will be Jen’s second time on the podcast! When you hear her voice and follow through with your tips and education, you’ll know why she’s back!! Jen is sharing her top marketing tips plus how to reverse engineer your Pinterest strategy for success. You now have a beautiful gallery of content and photographs, put them to use to attract your dream clients!
161: Launch Party with Christi Johnson – Are you ready for your next launch? In this party episode, I’m continuing my series all about branding, and breaking down your next launch strategy with Christi Johnson. Christi is sharing her top tips for the tech, timeline, and checkpoints needed to make your next launch feel like a party. Your next launch doesn’t need to feel like a dreaded promo with so many steps! Christi breaks it down to feel like a celebration for your future sales!
162: Grow Your Impact and Income with Affiliates + Brand Partnerships with Anette Oran – Do you know how to create affiliate income for your business? Is it really possible to make money in your sleep? Ummm… YESSSS! In this impactful episode, I’m continuing my series all about branding, and sharing how to create impact through affiliate marketing with my guest Anette Oran. Anette shares her tips and action steps for creating affiliate opportunities for your own products and services.
163: Building Community For Your Brand with Jamie + Heather – How can you use community to elevate your brand? In this episode, I’m continuing my series all about branding, and discussing all things community building with Heather and Jamie of The Conquer Community. They’re sharing their roadmap to building a thriving community and coaching business, plus tips for attending your next conference or retreat.
164: Social Media with Addie + Macey – Does social media marketing feel like your full-time job? In this powerful episode, I’m diving into social media strategy with Addie and Macey of Glow Marketing Solutions. Addie and Macey share their tips for making social media feel fun again, plus tips for standing out in saturated markets and advice for committing to consistency. With a beautiful bank of content, let’s put it to use!! Add this episode to your playlist and share with a friend that needs a social media boost!
165: Reels + TikTok with Jera Bean – Jera Bean shares her advice on creating a cohesive personal brand, connecting with aligned clients, plus developing a content strategy that will grow with you. Everything from trends, to evergreen content, finding your secret sauce and waving your freak flag! Jera is a burst of energy and the motivation we need to help us all succeed with social media!
166: Marketing Your Brand Rachael Leigh – Are you ready to step up your marketing? Rachael shares her thoughts on maximizing the impact of your brand shoot, motivating your audience through CTAs, plus increasing your visibility online. If you’re not sure what to do next with your brand photos – after updating your profile picture and email signature, this is the episode to add to your playlist!
167: Scale Your Sales with Jillian Murphy – Ready to skyrocket your sales? Jillian Murphy shares her tips for building authority online and creating recurring business revenue. This crash course convo in sales is basically a coaching call to help increase your revenue and to scale your sales! We dive deeper into mindset shifts to feel more confident in your sales, crafting an offer that sells itself, creating reoccurring income, scaling your online course and so much more!
168: Branding Mindset + Energy Shifts with Klaire Magdalena – Are you ready for abundance? In this episode, I’m continuing my series all about branding, and talking with healer and energy worker Klaire Magdalena all about mindset. Klaire shares how to tap into your intuition, strengthen your relationship with money, and attract greater abundance into your business. As we continue sharing business strategies it’s so important to rewire our thoughts for more abundance, clarity and confidence.
169: Boost Your Brand Confidence with XayLi Barclay – Are you showing up on video? XayLi Barclay shares her expertise in developing your brand through video, secrets for consistency and engagement, plus how to create confidence for the camera. Join this chat to learn more about XayLi’s UNIQ Method for generating endless content ideas that actually build trust and convert!
170: Brands + Blogging with Bree Pair – Are you ready to boost your brand revenue? Bree Pair shares her secrets for blogging success, plus how to price yourself for collaborations with brands and driving up revenue from your blog. As we wrap up this series by now you have planned, photographed and started promoting your brand online. Don’t let social media and your business website be the ONLY location to be discovered and to bring in revenue! Blogging is something (just like this exact blog you’re reading now!) that I’m continue to implement in my marketing and business plan for 2025 and beyond! Everything around us is content, tune in to this episode to learn how to actually make money online.
171: Tools + Tricks For Growing Your Brand – Now that the guest speakers have shared their expertise, I wrap up this series with a solo episode to round out 10 Tools + Tricks for taking action. I know you know what to do, but I also know that nothing is going to move the needle in your business without taking action! Let’s take action together by utilizing these budget friendly to big investment tricks to help your personal brand become the go to in your industry.
This wraps up The Branding Series and I’m incredibly proud of this roster of educators, business besties and connectors! If you loved this series and are interested in connecting with any of the special guests, please let me know! I would LOVE to make an introduction for you!!
These ladies are all my friends, biggest inspirations and leaders in this entrepreneurial landscape. If you found value in this series, it would mean the world to all of us if you could share the entire series or a favorite episode or two with a friend! I’m so grateful for these conversations aka coaching calls and would love to share with anyone that needs a nudge or spark to try these branding hacks.
Stay tuned for fun future series to include money and abundance, health and wellness, growing your team, course creation, speaking and so much more ahead!
The podcast for small business owners striving to make an impact while turning their passions into sustainable profits.
If you’re a photographer and LOVED this series, you’re gunna LOVE Amplify Your Weddings
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